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Practice dossier · Plastic surgeon · Houston, TX

Vitenas Cosmetic Surgery

plastic surgeon · Houston, TX

★ 4.8 · 999 reviews
drvitenas.com
Vitenas Cosmetic Surgery — Vitenas Cosmetic Surgery website homepage (Houston, TX plastic & cosmetic surgery) WordPress · Divi · Cloudflare — live capture

Contact & location

4208 Richmond Ave, Houston, TX 77027

+1281-484-0088

Google Business Profile

About the practice

Vitenas Cosmetic Surgery is a plastic surgeon practice serving Houston and the greater Houston metro.

EI

ElectiveIndex™ Certified Snapshot

An independent, machine-collected audit of this practice’s live web presence — captured at a single moment in time.

Data collectedJune 28, 2026
Snapshot time2:30 PM ET
Certificate IDEI-VCS-20260628

Compiled from public Google, web-crawl, Lighthouse & social data by ElectiveIndex, a Medical Advertising Agency property.

Overview

Vitenas Cosmetic Surgery, online — the full picture.

Vitenas Cosmetic Surgery is a plastic-surgery practice in Houston, TX, with 999 Google reviews at 4.8★. The site is technically sound.

For the patient

Real reviews, verified credentials, who’s actually established.

For the doctor

Where you rank, and the gaps we fix.

For the marketing team

Exactly what the leaders do to win.

Jump to any section

01AI search visibility — what ChatGPT recommends

ChatGPT names this practice for 3 of the money procedures.

When a patient asks ChatGPT (with live web search) for a plastic surgeon in Houston, it cites this practice 3 times across our queries — best position #3. AI search is the fastest-growing patient-referral channel and the one with the least competition. These are the procedures it recommends them for:

best plastic surgeonplastic surgeonplastic surgery

Source: ChatGPT and Claude, both with live web search — the same grounded answers patients get, not training-data guesses. Queried across the Houston metro on the money procedures.

The FixAI visibility

ChatGPT already cites Vitenas Cosmetic Surgery for 3 procedures — the work is to widen that lead and lock in citations before competitors catch up, while AI search is still uncontested.

What we’d do about it
AI Visibility (GEO)$850one-time

Make the practice citable in AI search — llms.txt, entity schema, citable content, AI-visibility report.

Fix this

05What the site actually ranks for

2,407 ranked keywords, by search intent.

60% of this traffic is local or procedure searches — the part that books patients in Houston.

The largest non-local keyword by estimated traffic is “ballerina boobs” — 2,900 searches/mo, ranked #9, tagged generic.
KeywordSearches/moPosIntent
houston texas plastic surgeons2,900#14Local intent
plastic surgeons houston2,900#16Local intent
calf augmentation cost2,900#15Procedure
houston plastic surgeons2,900#17Local intent
calf augmentation price2,900#15Procedure
cosmetic surgeon houston2,900#17Local intent
breast augmentation houston1,900#12Local intent
breast augmentation houston tx1,900#13Local intent
houston tx breast augmentation1,900#13Local intent
nose job in houston1,300#10Local intent
360 tummy tuck1,300#16Procedure
houston top plastic surgeons880#13Local intent
houston's top plastic surgeons880#14Local intent
breast implant natural880#18Procedure

Intent tags separate total SEO footprint from local booking demand.

The full keyword map

All 2,407 keywords — yours and every competitor’s. Click to win it.

Every term, every rival, exactly where the money sits in Houston.

855-905-0969Get the full keyword reportFree walkthrough · no obligation

06What’s working

What this practice already has going for it.

4.8★Google rating · 999 reviews
1,201pages in the sitemap
12.2%metro top-10 in the map pack
  • 4.8★ across 999 Google reviews
  • Structured schema markup (AggregateRating, Answer, BreadcrumbList)

07Organic search vs. the Google map pack

Vitenas Cosmetic Surgery owns the local map pack — but organic is where the metro is won.

Vitenas Cosmetic Surgery hits #2 in the map pack at its strongest location — but that's proximity to one office, not metro reach. Across the metro the website barely ranks organically, and organic is the visibility that travels beyond the immediate area. The geo-grid below shows the real metro coverage.

Organic web results — ranked metro-wide — the race that travels

08Site speed & Core Web Vitals

The site is genuinely fast — among the better-built in the market.

Google’s Lighthouse scores the site 0–100 and speed is a confirmed ranking factor — we fix it. Scores are strong: 83/100 mobile performance, 100/100 SEO, a fast paint.

LCPLargest Contentful Paint

How long until the biggest thing on screen — usually the hero image — finishes loading. Good is under 2.5s.Learn more →

FCPFirst Contentful Paint

How long until the very first text or image appears, so the page feels like it’s working. Good is under 1.8s.Learn more →

CLSCumulative Layout Shift

How much the page jumps around as it loads (the annoying shift when a button moves under your thumb). Good is under 0.1.Learn more →

TBTTotal Blocking Time

How long the page is frozen and can’t respond to taps while background code runs. Good is under 200ms.Learn more →

09Local visibility — live geo-grid

Their map pack, mapped — top-10 across 12.2% of the metro.

We ran “plastic surgeon” from 49 GPS points across the metro and recorded the practice’s local-pack rank at each. The result, in one picture: top-3 in 2% of the area and top-10 in 12.2%, strongest around 4208 Richmond Ave and tapering toward the edges of the metro.

#12–34–56–1011–20not ranked
2%of area in the top 3
12.2%of area in the top 10
#9.9average rank where shown

10Google Business Profile

The Google Business Profile.

The free listing behind the map pack — for a local practice, the single most valuable thing to get right.

What the listing has

999reviews
4.8★rating
photos
1categories
claimed & verified
Plastic surgeon

The opportunity — squeeze more reach

The profile is claimed and well-rated; the reach left on the table is in the parts most practices ignore:

  • Only 1 category listed — the market’s leaders run 3–5 (one primary + secondaries). Each category is another set of searches you can surface for.
  • Google Posts: most practices post zero. Weekly posts are a freshness signal the 3-pack rewards — free real estate on your listing.
  • Seed the Q&A: you write the questions and the answers, so a patient’s first impression is your message, not a competitor’s.
  • Services & booking on the profile — let patients book without ever leaving Google.

We rebuild the profile to the standard the market leaders hit — categories, posts, Q&A, services, photos.

The FixThe map pack

Vitenas Cosmetic Surgery sits behind Lift Plastic Surgery and others in the local 3-pack — the box that takes most of the clicks and calls. The Business Profile, review volume, and citation consistency are exactly what move a practice up it.

What we’d do about it
GBP Rescue$750one-time

Rebuild the Google Business Profile to the standard the market leaders hit — categories, services, posts, Q&A, photos.

Fix this
Citation Cleanup$600one-time

Make NAP consistent and present across the directories that feed local rankings — clean what's wrong, build what's missing.

Fix this

11Under the hood — how it’s built

The technology behind the results.

The site publishes 1,201 URLs in its sitemap. The signals that tell Google what this site is.

Framework
WordPress Divi Cloudflare

Built on WordPress.

Structured data (schema)
AggregateRatingAnswerBreadcrumbListEducationalOrganizationEntryPointFAQPageGeoCircleGeoCoordinatesHowToHowToStepImageObjectListItem

Entity markup present.

Homepage signals <title> Plastic Surgery Houston | Dr. Paul Vitenas: Board-Certified Plastic Surgeon meta At Houston’s top plastic surgery center, Dr. Paul Vitenas is a leading plastic surgeon off… H1×1 · H2×8 · H3× · canonical ✓ · robots ✓
Schema analysis

What this site tells Google in code.

Schema tells Google and AI what this practice is — we make sure it says the right thing.

drvitenas.com · JSON-LD · 6 blocks
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://www.drvitenas.com/",
      "url": "https://www.drvitenas.com/",
      "name": "Plastic Surgery Houston | Dr. Paul Vitenas: Board-Certified Plastic Surgeon",
      "isPartOf": {
        "@id": "https://www.drvitenas.com/#website"
      },
      "about": {
        "@id": "https://www.drvitenas.com/#organization"
      },
      "primaryImageOfPage": {
        "@id": "https://www.drvitenas.com/#primaryimage"
      },
      "image": {
        "@id": "https://www.drvitenas.com/#primaryimage"
      },
      "thumbnailUrl": "https://www.drvitenas.com/wp-content/uploads/2024/06/vitenas-cosmetic-surgery-logo.png",
      "datePublished": "2015-07-31T21:18:03+00:00",
      "dateModified": "2025-11-01T20:07:38+00:00",
      "description": "At Houston’s top plastic surgery center, Dr. Paul Vitenas is a leading plastic surgeon offering a full range of surgical and non-surgical procedures using modern techniques for beautiful, natural-looking results in a comfortable, patient-focused setting.",
      "breadcrumb": {
        "@id": "https://www.drvitenas.com/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://www.drvitenas.com/"
          ]
        }
      ]
    },
    {
      "@type": "ImageObject",
      "inLanguage": "en-US",
      "@id": "https://www.drvitenas.com/#primaryim
  …

Rich results this markup earns

AggregateRatingBreadcrumbListFAQPageOrganization

Missing — each is a result feature left on the table

  • Reviewreview snippets under the result
  • Physiciandoctor knowledge panel
  • MedicalBusinessmedical-entity panel + AI grounding
  • MedicalClinicmedical-entity panel + AI grounding
  • Serviceindividual procedure / service listings

Richest structured data of any practice in this market — every rich-result feature is markup-ready.

We run this technical X-ray across thousands of pages at once.

13The full sitemap

1,201 pages on the site.

Every page Google can rank — the more pages, the more ways to get found.

Sitemap

The master list every site hands Google so it can index every page.

URL

One address = one page. This sitemap holds 1,201; most local practices have 15–40.

Location landing page

A page built to rank in one town — “Tummy Tuck in Bellaire.”

Your competitors have more pages — here’s the page count, by type.

procedure pages
859
blog posts
68
other pages
14
contact
2
about & info
4
before / after gallery
254
First 50 of 1,201 URLsscroll ↓
procedures /blog/your-complete-guide-to-liposuction procedures /blog/avoid-tummy-tuck procedures /blog/large-breast-augmentation procedures /blog/subtle-elevation-with-lateral-brow-lift procedures /blog/candidate-for-plastic-surgery-after-weight-loss procedures /blog/direct-brow-lift-forehead-rejuvenation procedures /blog/brow-lift-vs-blepharoplasty blog /blog/is-surgical-fat-removal-right-for-you procedures /blog/whats-liposuction-recovery-like procedures /blog/reasons-people-decide-surgery procedures /blog/thigh-lift-recovery procedures /blog/myths-misconceptions-butt-lifts procedures /blog/risks-complications-lip-lift procedures /blog/lower-body-lift-benefits procedures /blog/man-facelift-tips procedures /blog/tips-for-brazilian-butt-lift-recovery blog /blog/what-is-vaginal-rejuvenation procedures /blog/not-happy-with-your-breast-implants-you-have-options procedures /blog/combining-thigh-lift-with-body-contouring procedures /blog/how-to-have-a-virtual-breast-augmentation-consultation procedures /blog/what-to-hold-off-on-when-recovering-from-your-breast-surgery procedures /blog/5-reasons-why-plastic-surgery-is-more-popular-than-ever blog /blog/combining-bbl-with-mommy-makeover procedures /blog/will-a-tummy-tuck-fix-stretch-marks procedures /blog/insights-into-360-tummy-tuck blog /blog/really-happens-implant-ruptures procedures /blog/types-of-rhinoplasty blog /blog/can-prevent-capsular-contracture procedures /blog/types-of-body-lifts procedures /blog/questions-ask-liposuction procedures /blog/rhinoplasty-recovery-day-by-day blog /blog/techniques-of-vaginoplasty blog /blog/what-causes-bat-wings blog /blog/how-to-get-through-the-recovery-after-a-mommy-makeover blog /blog/what-are-the-benefits-of-a-labiaplasty procedures /blog/questions-you-might-be-too-embarrassed-to-ask-about-surgery-down-there procedures /blog/breast-lift-vs-breast-augmentation blog /blog/do-you-need-to-be-a-mom-to-undergo-a-mommy-makeover procedures /blog/5-things-to-know-before-you-remove-breast-implants blog /blog/what-happens-after-blepharoplasty procedures /blog/best-tummy-tuck-recovery-tips-youll-ever-get procedures /blog/scar-care-during-breast-lift-recovery procedures /blog/what-happens-after-breast-implant-removal procedures /blog/breast-lift-to-implant-or-not-to-implant procedures /blog/how-to-manage-bruises-breast-augmentation procedures /blog/post-operative-care-breast-augmentation procedures /blog/timeline-for-recovery-after-breast-reduction blog /blog/understanding-mommy-makeover-scars procedures /blog/what-you-need-to-know-about-breast-augmentation-in-the-summer procedures /blog/lip-lift-recovery-timeline

14The bottom line

The whole picture, four ways.

Everything we found, distilled — how we’d brief a strategy meeting on this practice in thirty seconds.

Strengths
  • Established reviews
  • 4.8★ / 999 reviews
Weaknesses
  • Thin organic rankings
Opportunities
  • Convert authority into organic rankings
Threats
  • Faster, better-linked competitor sites

15The opportunities

Where to focus next.

The moves that compound what's already working.

01

Local-pack reach is thin — top-10 across only 12.2% of the metro, averaging #9.9. Profile completeness, categories, review velocity and citation consistency are exactly what move a practice up the 3-pack.

The verdict

The bottom line.

Vitenas Cosmetic Surgery shows developing search authority and a developing map-pack position. The fundamentals are sound; the win is converting authority into top rankings.

Medical Advertising Agency

Want a website that wins your market?

We build and grow websites for elective-medicine practices that lead their market online. Let’s talk.

Contact us See our work info@medicaladvertising.agency

This is independent research, not our website. ElectiveIndex is a market-research tool published by Medical Advertising Agency. We are not affiliated with, endorsed by, or working for Vitenas Cosmetic Surgery, Vitenas Cosmetic Surgery, or any practice profiled here. Every figure is compiled from public sources (Google, the live website, and public social profiles).