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Practice dossier · Medical clinic · St. Augustine, FL

Florida Center for Dermatology, PA

dermatology · St. Augustine, FL

★ 3.3 · 84 reviews
fcderm.com
Florida Center for Dermatology, PA — Florida Center for Dermatology, PA website homepage (St. Augustine, FL) Click to visit live site
WordPress · Elementor · Cloudflare — live capture

Contact & location

1301 Plantation Island Dr S #106b, St. Augustine, FL 32080

+1904-342-7765

Google Business Profile

About the practice

Florida Center for Dermatology is a medical clinic practice serving St. Augustine and the greater Jacksonville metro.

EI

ElectiveIndex™ Certified Snapshot

An independent, machine-collected audit of this practice’s live web presence — captured at a single moment in time.

Data collectedJuly 4, 2026
Snapshot time2:30 PM ET
Certificate IDEI-FCFD-20260704

Compiled from public Google, web-crawl, Lighthouse & social data by ElectiveIndex, a Medical Advertising Agency property.

Overview

Florida Center for Dermatology, online — the full picture.

Florida Center for Dermatology, PA is a dermatology practice in St. Augustine, FL, with 84 Google reviews at 3.3★. It holds the #89 backlink profile in the market (43 referring domains). The site is technically sound.

For the patient

Real reviews, verified credentials, who’s actually established.

For the doctor

Where you rank, and the gaps we fix.

For the marketing team

Exactly what the leaders do to win.

Jump to any section

01AI search visibility — the open channel

AI search doesn’t yet recommend this practice for the money procedures.

When a patient asks ChatGPT or Claude (with live web search) for plastic surgery in St. Augustine, they name competitors — not this practice. AI search is the fastest-growing patient-referral channel, and right now it’s a gap. Being citable in AI results (clean entity data, llms.txt, citable content) is the one channel with almost no competition yet.

Source: ChatGPT and Claude, both with live web search, queried across the Jacksonville metro on the money procedures (breast augmentation, facelift, mommy makeover, tummy tuck, rhinoplasty, “best plastic surgeon”).

The FixAI visibility

When a patient asks ChatGPT or Claude for a surgeon in St. Augustine, the practices that get named are the ones built to be cited — clean entity data, llms.txt, and citable content. Dr. PA can own this channel before the market does.

What we’d do about it
AI Visibility (GEO)$850one-time

Make the practice citable in AI search — llms.txt, entity schema, citable content, AI-visibility report.

Fix this

02Social reach

No public social presence found.

We couldn’t locate active public profiles (Instagram, Facebook, TikTok, YouTube) for this practice. That’s a visible gap — social proof feeds patient trust, and increasingly it feeds the AI and search signals that decide who gets recommended.

No linked Instagram, Facebook, TikTok, or YouTube detected at audit time.

05What the site actually ranks for

95 ranked keywords, by search intent.

15% of this traffic is local or procedure searches — the part that books patients in St. Augustine.

The largest non-local keyword by estimated traffic is “dermatology jacksonville fl” — 4,400 searches/mo, ranked #52, tagged branded.
KeywordSearches/moPosIntent
dermatologists jacksonville4,400#49Local intent
dermatologist jacksonville fl4,400#51Local intent
jacksonville dermatologist4,400#51Local intent
best dermatologist jacksonville fl390#44Local intent
jacksonville skin cancer center210#55Local intent
kantor near me70#21Local intent
mohs surgeons jacksonville fl70#28Local intent
dr lutz jacksonville50#48Local intent
dermatologist near me jacksonville fl50#67Local intent
skin doctor jacksonville fl40#43Local intent
dr kartsonis jacksonville40#43Local intent
dermatologist jacksonville fl 3221830#50Local intent
dr rosario jacksonville30#59Local intent
dr rosario jacksonville fl30#66Local intent

Intent tags separate total SEO footprint from local booking demand.

The full keyword map

All 95 keywords — yours and every competitor’s. Click to win it.

Every term, every rival, exactly where the money sits in St. Augustine.

855-905-0969Get the full keyword reportFree walkthrough · no obligation

06What’s working

What this practice already has going for it.

43referring domains — #89 in market
3.3★Google rating · 84 reviews
19pages in the sitemap
42.9%metro top-10 in the map pack
  • 43 referring domains — the #89 backlink profile in the market
  • 3.3★ across 84 Google reviews
  • Google map-pack coverage — top-10 across 42.9% of the metro
  • Structured schema markup (BreadcrumbList, EntryPoint, ImageObject)

07Organic search vs. the Google map pack

Where Florida Center for Dermatology, PA ranks — organic search vs. the local map pack.

Florida Center for Dermatology, PA isn't surfacing in the map pack for these searches yet, and the organic website barely ranks — wide-open room to climb.

Organic web results — ranked metro-wide — the race that travels
Map pack — best rank by location — proximity, not reach

08Site speed & Core Web Vitals

Site speed is reasonable, with clear room to improve.

Google’s Lighthouse scores the site 0–100 and speed is a confirmed ranking factor — we fix it. On mobile the site scores 63/100 for performance — the main area to address — alongside 100/100 SEO and 73/100 best-practices.

LCPLargest Contentful Paint

How long until the biggest thing on screen — usually the hero image — finishes loading. Good is under 2.5s.Learn more →

FCPFirst Contentful Paint

How long until the very first text or image appears, so the page feels like it’s working. Good is under 1.8s.Learn more →

CLSCumulative Layout Shift

How much the page jumps around as it loads (the annoying shift when a button moves under your thumb). Good is under 0.1.Learn more →

TBTTotal Blocking Time

How long the page is frozen and can’t respond to taps while background code runs. Good is under 200ms.Learn more →

The FixSite speed

At 63/100 on mobile and a 36.9 s largest-paint, the site is slow enough that both Google and patients feel it. Speed is a confirmed ranking factor and a direct booking-rate lever — every second of load time costs consults.

What we’d do about it
Site Speed$900one-time

Core Web Vitals remediation — caching, image compression, lazy-loading, deferred scripts.

Fix this

09Local visibility — live geo-grid

Their map pack, mapped — top-10 across 42.9% of the metro.

We ran “dermatologist” from 14 GPS points across the metro and recorded the practice’s local-pack rank at each. The result, in one picture: top-3 in 0% of the area and top-10 in 42.9%, strongest around 1301 Plantation Island Dr S #106b and tapering toward the edges of the metro.

#12–34–56–1011–20not ranked
0%of area in the top 3
42.9%of area in the top 10
#8.2average rank where shown

10Google Business Profile

The Google Business Profile.

The free listing behind the map pack — for a local practice, the single most valuable thing to get right.

What the listing has

84reviews
3.3★rating
photos
1categories
claimed & verified
Plastic surgeon

The opportunity — squeeze more reach

The profile is claimed and well-rated; the reach left on the table is in the parts most practices ignore:

  • Only 1 category listed — the market’s leaders run 3–5 (one primary + secondaries). Each category is another set of searches you can surface for.
  • Google Posts: most practices post zero. Weekly posts are a freshness signal the 3-pack rewards — free real estate on your listing.
  • Seed the Q&A: you write the questions and the answers, so a patient’s first impression is your message, not a competitor’s.
  • Services & booking on the profile — let patients book without ever leaving Google.

We rebuild the profile to the standard the market leaders hit — categories, posts, Q&A, services, photos.

The FixThe map pack

Dr. PA sits behind Northeast Florida Plastic Surgery Center - Dr. Eric Weiss and others in the local 3-pack — the box that takes most of the clicks and calls. The Business Profile, review volume, and citation consistency are exactly what move a practice up it.

What we’d do about it
GBP Rescue$750one-time

Rebuild the Google Business Profile to the standard the market leaders hit — categories, services, posts, Q&A, photos.

Fix this
Citation Cleanup$600one-time

Make NAP consistent and present across the directories that feed local rankings — clean what's wrong, build what's missing.

Fix this

11Under the hood — how it’s built

The technology behind the results.

The site publishes 19 URLs in its sitemap. The signals that tell Google what this site is.

Framework
WordPress Elementor Cloudflare

Built on WordPress.

Structured data (schema)
BreadcrumbListEntryPointImageObjectListItemOrganizationPropertyValueSpecificationReadActionSearchActionWebPageWebSite

Entity markup present.

Homepage signals <title> Home - Florida Center for Dermatology Best Dermatologist St Augustine Jacksonville Kantor meta Dr. Kantor is a Fellow of both the American Academy of Dermatology and the American Academ… H1×1 · H2×7 · H3× · canonical ✓ · robots ✓
Schema analysis

What this site tells Google in code.

Schema tells Google and AI what this practice is — we make sure it says the right thing.

fcderm.com · JSON-LD · 1 block
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://www.fcderm.com/",
      "url": "https://www.fcderm.com/",
      "name": "Home - Florida Center for Dermatology Best Dermatologist St Augustine Jacksonville Kantor",
      "isPartOf": {
        "@id": "https://www.fcderm.com/#website"
      },
      "about": {
        "@id": "https://www.fcderm.com/#organization"
      },
      "primaryImageOfPage": {
        "@id": "https://www.fcderm.com/#primaryimage"
      },
      "image": {
        "@id": "https://www.fcderm.com/#primaryimage"
      },
      "thumbnailUrl": "https://www.fcderm.com/wp-content/uploads/2025/01/head-shot-jk-1024x683.jpg",
      "datePublished": "2025-01-14T04:20:03+00:00",
      "dateModified": "2026-03-16T12:09:07+00:00",
      "description": "Dr. Kantor is a Fellow of both the American Academy of Dermatology and the American Academy of Facial Plastic and Reconstructive Surgery.",
      "breadcrumb": {
        "@id": "https://www.fcderm.com/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://www.fcderm.com/"
          ]
        }
      ]
    },
    {
      "@type": "ImageObject",
      "inLanguage": "en-US",
      "@id": "https://www.fcderm.com/#primaryimage",
      "url": "https://www.fcderm.com/wp-content/uploads/2025/01/head-shot-jk-scaled.jpg",
      "contentUrl": "https://www.fcderm.com/w
  …

Rich results this markup earns

BreadcrumbListOrganization

Missing — each is a result feature left on the table

  • AggregateRatinggold star rating shown in the blue link
  • Reviewreview snippets under the result
  • FAQPageexpandable FAQ drop-down in the result
  • Physiciandoctor knowledge panel
  • MedicalBusinessmedical-entity panel + AI grounding

Richest structured data of any practice in this market — every rich-result feature is markup-ready.

We run this technical X-ray across thousands of pages at once.

The FixOn-page SEO & structured data

We sharpen titles, schema, and internal links so the site earns rich results and climbs the organic rankings.

What we’d do about it
SEO Dial-In$700one-time

On-page + technical SEO — titles, meta, schema, heading structure, sitemap, internal links.

Fix this

12Inbound links — who vouches for this site

43 websites link here.

What is an inbound link? When another website links to this one, Google counts it as a vote of confidence — and the more authoritative and relevant the linking site, the more that vote counts. Links are one signal Google weighs — but not the whole story: a site can carry plenty of them and still rank mid-pack if its map presence, reviews, or speed lag. They move the needle most when the rest is already in place. Here are the highest-authority sites pointing to it.

Pulling, scoring and (where needed) building this kind of authority is core to what we do — the strongest, most relevant links are the ones that move rankings and are hardest for competitors to match.

13The full sitemap

19 pages on the site.

Every page Google can rank — the more pages, the more ways to get found.

Sitemap

The master list every site hands Google so it can index every page.

URL

One address = one page. This sitemap holds 19; most local practices have 15–40.

Location landing page

A page built to rank in one town — “Tummy Tuck in Southside.”

Your competitors have more pages — here’s the page count, by type.

14The bottom line

The whole picture, four ways.

Everything we found, distilled — how we’d brief a strategy meeting on this practice in thirty seconds.

Strengths
  • #89 backlinks in market
  • 3.3★ / 84 reviews
Weaknesses
  • Thin organic rankings
Opportunities
  • Convert authority into organic rankings
  • Claim more map-pack terms
Threats
  • Faster, better-linked competitor sites

15The opportunities

Where to focus next.

The moves that compound what's already working.

01

When a patient asks ChatGPT or Claude for a medical clinic in St. Augustine, this practice isn't named yet. AI search is the fastest-growing, least-contested channel — clean entity data, an llms.txt file and citable content are how you win it.

02

The organic footprint is light (95 ranking keywords). Targeted service-page content tuned to local booking intent, plus internal linking, compounds month over month.

The verdict

The bottom line.

Florida Center for Dermatology, PA shows developing search authority and a strong map-pack position. The fundamentals are sound; the win is converting authority into top rankings.

Medical Advertising Agency

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This is independent research, not our website. ElectiveIndex is a market-research tool published by Medical Advertising Agency. We are not affiliated with, endorsed by, or working for Florida Center for Dermatology, PA, Florida Center for Dermatology, PA, or any practice profiled here. Every figure is compiled from public sources (Google, the live website, and public social profiles).