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Practice dossier · Dermatologist · Birmingham, AL

Cahaba Dermatology & Skin Health Center

dermatology · Birmingham, AL

★ 4.8 · 1936 reviews Multi-provider group
cahabaderm.com
Cahaba Dermatology & Skin Health Center — Cahaba Dermatology & Skin Health Center website homepage (Birmingham, AL) Click to visit live site
WordPress · Divi · Cloudflare — live capture

Contact & location

2279 Valleydale Rd #100, Birmingham, AL 35244

+1205-946-4287

Google Business Profile

About the practice

Cahaba Dermatology & Skin Health Center is a dermatologist practice serving Birmingham and the greater Birmingham metro.

EI

ElectiveIndex™ Certified Snapshot

An independent, machine-collected audit of this practice’s live web presence — captured at a single moment in time.

Data collectedJune 29, 2026
Snapshot time2:30 PM ET
Certificate IDEI-CDSH-20260629

Compiled from public Google, web-crawl, Lighthouse & social data by ElectiveIndex, a Medical Advertising Agency property.

Overview

Cahaba Dermatology & Skin Health Center, online — the full picture.

Cahaba Dermatology & Skin Health Center is a dermatology practice in Birmingham, AL, with 1936 Google reviews at 4.8★. The site is technically sound.

For the patient

Real reviews, verified credentials, who’s actually established.

For the doctor

Where you rank, and the gaps we fix.

For the marketing team

Exactly what the leaders do to win.

Jump to any section

01AI search visibility — what Claude recommends

Claude names this practice for 1 of the money procedure.

When a patient asks Claude (with live web search) for cosmetic surgery in Birmingham, it cites this practice once across our queries — best position #2. AI search is the fastest-growing patient-referral channel and the one with the least competition. These are the procedures it recommends them for:

cosmetic dermatologist

Source: ChatGPT and Claude, both with live web search — the same grounded answers patients get, not training-data guesses. Queried across the Birmingham metro on the money procedures.

The FixAI visibility

Claude already cites Cahaba Dermatology & Skin Health Center for 1 procedure — the work is to widen that lead and lock in citations before competitors catch up, while AI search is still uncontested.

What we’d do about it
AI Visibility (GEO)$850one-time

Make the practice citable in AI search — llms.txt, entity schema, citable content, AI-visibility report.

Fix this

02Social reach

The social profiles we found.

4 public profiles detected at audit time.

03Paid advertising — Google & Meta

Cahaba Dermatology & Skin Health Center is running 70 Google ads.

This is how you tell if a practice is running paid ads. Google publishes an exact ad count per website — a hard signal that they’re paying to show up. Facebook & Instagram don’t, so for Meta we can only search the public Ad Library — a lead to check, not proof. They may run none; they may run plenty. The real creatives are below.

70ads on this domain
Activelast ran 2026-07-01
4 image · 1 text · 1 videocreative formats (sampled)

Google counts are exact by domain; the Meta link is a live keyword search, not a verified figure.

05What the site actually ranks for

554 ranked keywords, by search intent.

28% of this traffic is local or procedure searches — the part that books patients in Birmingham.

The largest non-local keyword by estimated traffic is “dermatologist for skin cancer screening” — 12,100 searches/mo, ranked #35, tagged generic.
KeywordSearches/moPosIntent
dermatologist in birmingham alabama2,900#7Local intent
dermatologist birmingham al2,900#13Local intent
dermatologist in birmingham1,000#8Local intent
dermatologists birmingham1,000#30Local intent
dermatologist in hoover al720#9Local intent
derma birmingham720#21Local intent
vulva dermatologist near me720#33Local intent
skinhouse birmingham590#29Local intent
skin house birmingham590#39Local intent
dermatologists of birmingham480#9Local intent
dermatologist hoover480#22Local intent
best dermatologist in birmingham390#4Local intent
best dermatologist birmingham390#9Local intent
best dermatologist in birmingham al390#9Local intent

Intent tags separate total SEO footprint from local booking demand.

The full keyword map

All 554 keywords — yours and every competitor’s. Click to win it.

Every term, every rival, exactly where the money sits in Birmingham.

855-905-0969Get the full keyword reportFree walkthrough · no obligation

06What’s working

What this practice already has going for it.

4.8★Google rating · 1936 reviews
79pages in the sitemap
30.6%metro top-10 in the map pack
  • 4.8★ across 1936 Google reviews
  • Google map-pack coverage — top-10 across 30.6% of the metro
  • Structured schema markup (ContactPoint, GeoCoordinates, MedicalOrganization)

07Organic search vs. the Google map pack

Where Cahaba Dermatology & Skin Health Center ranks — map pack vs. organic.

Cahaba Dermatology & Skin Health Center shows in Maps but outside the 3-pack (best #12); the organic website barely ranks. Both are winnable.

Organic web results — the website links below it
Map pack — the local 3-pack on the map
botox#12

08Site speed & Core Web Vitals

The site is genuinely fast — among the better-built in the market.

Google’s Lighthouse scores the site 0–100 and speed is a confirmed ranking factor — we fix it. Scores are strong: 97/100 mobile performance, 100/100 SEO, a fast paint.

LCPLargest Contentful Paint

How long until the biggest thing on screen — usually the hero image — finishes loading. Good is under 2.5s.Learn more →

FCPFirst Contentful Paint

How long until the very first text or image appears, so the page feels like it’s working. Good is under 1.8s.Learn more →

CLSCumulative Layout Shift

How much the page jumps around as it loads (the annoying shift when a button moves under your thumb). Good is under 0.1.Learn more →

TBTTotal Blocking Time

How long the page is frozen and can’t respond to taps while background code runs. Good is under 200ms.Learn more →

09Local visibility — live geo-grid

Their map pack, mapped — top-10 across 30.6% of the metro.

We ran “dermatologist” from 49 GPS points across the metro and recorded the practice’s local-pack rank at each. The result, in one picture: top-3 in 14.3% of the area and top-10 in 30.6%, strongest around 2279 Valleydale Rd #100 and tapering toward the edges of the metro.

#12–34–56–1011–20not ranked
14.3%of area in the top 3
30.6%of area in the top 10
#3.7average rank where shown

10Google Business Profile

The Google Business Profile.

The free listing behind the map pack — for a local practice, the single most valuable thing to get right.

What the listing has

1936reviews
4.8★rating
photos
1categories
claimed & verified
Plastic surgeon

The opportunity — squeeze more reach

The profile is claimed and well-rated; the reach left on the table is in the parts most practices ignore:

  • Only 1 category listed — the market’s leaders run 3–5 (one primary + secondaries). Each category is another set of searches you can surface for.
  • Google Posts: most practices post zero. Weekly posts are a freshness signal the 3-pack rewards — free real estate on your listing.
  • Seed the Q&A: you write the questions and the answers, so a patient’s first impression is your message, not a competitor’s.
  • Services & booking on the profile — let patients book without ever leaving Google.

We rebuild the profile to the standard the market leaders hit — categories, posts, Q&A, services, photos.

The FixThe map pack

Cahaba Dermatology & Skin Health Center sits behind Dr. Bruce S. Eich, MD and others in the local 3-pack — the box that takes most of the clicks and calls. The Business Profile, review volume, and citation consistency are exactly what move a practice up it.

What we’d do about it
GBP Rescue$750one-time

Rebuild the Google Business Profile to the standard the market leaders hit — categories, services, posts, Q&A, photos.

Fix this
Citation Cleanup$600one-time

Make NAP consistent and present across the directories that feed local rankings — clean what's wrong, build what's missing.

Fix this

11Under the hood — how it’s built

The technology behind the results.

The site publishes 79 URLs in its sitemap. The signals that tell Google what this site is.

Framework
WordPress Divi Cloudflare

Built on WordPress.

Structured data (schema)
ContactPointGeoCoordinatesMedicalOrganizationPlacePostalAddress

Entity markup present.

Homepage signals <title> Cahaba Dermatology &amp; Skin Health Center | Birmingham | Vestavia Hills | Tuscaloosa meta Cahaba Dermatology delivers elevated, comprehensive skin care for all dermatologic needs, … H1×1 · H2×8 · H3× · canonical ✓ · robots ✓
Schema analysis

What this site tells Google in code.

Schema tells Google and AI what this practice is — we make sure it says the right thing.

cahabaderm.com · JSON-LD · 1 block
{
  "@context": "https://schema.org",
  "@type": "MedicalOrganization",
  "@id": "https://cahabaderm.com/#organization",
  "name": "Cahaba Dermatology & Skin Health Center",
  "naics": "621111 — Offices of Physicians (except Mental Health Specialists)",
  "url": "https://cahabaderm.com/",
  "logo": "https://cahabaderm.com/wp-content/uploads/2026/02/site-logo.png",
  "description": "Cahaba Dermatology provides comprehensive dermatology care focused on protecting, restoring, and enhancing skin health. Our team offers medical dermatology for common and complex skin concerns, surgical dermatology for lesion evaluation and treatment, and cosmetic services designed to refresh and rejuvenate your appearance with natural-looking results. With advanced options across bio rejuvenation, laser and energy-based treatments, and skin tightening technologies, we deliver personalized treatment plans that prioritize safety, expertise, and confident outcomes for every patient.",
  "disambiguatingDescription": "Cahaba Dermatology provides comprehensive dermatology care focused on protecting, restoring, and enhancing skin health. Our team offers medical dermatology for common and complex skin concerns, surgical dermatology for lesion evaluation and treatment, and cosmetic services designed to refresh and rejuvenate your appearance with natural-looking results. With advanced options across bio rejuvenation, laser and energy-based treatments, and skin tightening technologies, we deliver personalize
  …

Rich results this markup earns

No rich-result types found

Missing — each is a result feature left on the table

  • AggregateRatinggold star rating shown in the blue link
  • Reviewreview snippets under the result
  • FAQPageexpandable FAQ drop-down in the result
  • Physiciandoctor knowledge panel
  • MedicalBusinessmedical-entity panel + AI grounding

We run this technical X-ray across thousands of pages at once.

13The full sitemap

79 pages on the site.

Every page Google can rank — the more pages, the more ways to get found.

Sitemap

The master list every site hands Google so it can index every page.

URL

One address = one page. This sitemap holds 79; most local practices have 15–40.

Location landing page

A page built to rank in one town — “Tummy Tuck in Mountain Brook.”

Your competitors have more pages — here’s the page count, by type.

other pages
54
procedure pages
21
before / after gallery
1
contact
1
about & info
1
blog posts
1
First 50 of 79 URLsscroll ↓
other https://cahabaderm.com/whats-new/ other https://cahabaderm.com/7-most-common-travel-rashes/ other https://cahabaderm.com/a-dermatologists-tips-for-relieving-dry-skin/ other https://cahabaderm.com/the-importance-of-a-good-skin-care-regimen/ other https://cahabaderm.com/what-causes-acne/ other https://cahabaderm.com/what-i-was-hiding-my-melasma-story/ other https://cahabaderm.com/otc-vs-medical-grade-skincare/ other https://cahabaderm.com/children-and-sunscreen/ other https://cahabaderm.com/microneedling-101/ other https://cahabaderm.com/rosacea-and-triggers/ procedures https://cahabaderm.com/body-sculpting-treatment/ other https://cahabaderm.com/skincare/ other https://cahabaderm.com/eczema-in-kids/ other https://cahabaderm.com/how-to-sweat-proof-your-wedding-day/ other https://cahabaderm.com/exfoliation/ other https://cahabaderm.com/acne-control/ other https://cahabaderm.com/what-is-hidradenitis-suppurativa/ other https://cahabaderm.com/laser-hair-removal-101/ other https://cahabaderm.com/what-causes-warts/ other https://cahabaderm.com/multi-masking-a-smarter-way-to-use-facial-masks-at-home/ other https://cahabaderm.com/why-do-you-need-an-antioxidant/ other https://cahabaderm.com/ other https://cahabaderm.com/surgical-dermatology/ procedures https://cahabaderm.com/gentlecure-treatment/ other https://cahabaderm.com/employment/ other https://cahabaderm.com/kybella/ procedures https://cahabaderm.com/hyperhidrosis-treatment/ other https://cahabaderm.com/hyperdilute-radiesse/ procedures https://cahabaderm.com/hair-loss-treatment/ other https://cahabaderm.com/genius-rf-microneedling/ other https://cahabaderm.com/facial-rejuvenation/ other https://cahabaderm.com/ez-gel/ procedures https://cahabaderm.com/excel-v-laser-treatment/ procedures https://cahabaderm.com/emsella-treatment/ procedures https://cahabaderm.com/eczema-treatment/ procedures https://cahabaderm.com/dermal-fillers/ other https://cahabaderm.com/brown-spot-removal/ procedures https://cahabaderm.com/botox-treatment/ other https://cahabaderm.com/blue-light-therapy/ other https://cahabaderm.com/birmingham-dermatologists/ other https://cahabaderm.com/benign-lesions/ other https://cahabaderm.com/actinic-keratosis/ procedures https://cahabaderm.com/acne-treatment/ procedures https://cahabaderm.com/acne-scar-treatment/ other https://cahabaderm.com/cryotherapy/ other https://cahabaderm.com/womens-dermatologic-health/ other https://cahabaderm.com/wart-removal/ procedures https://cahabaderm.com/vbeam-laser-treatment/ other https://cahabaderm.com/vaginal-rejuvenation/ gallery https://cahabaderm.com/uvb-phototherapy/

14The bottom line

The whole picture, four ways.

Everything we found, distilled — how we’d brief a strategy meeting on this practice in thirty seconds.

Strengths
  • Established reviews
  • 4.8★ / 1936 reviews
Weaknesses
  • Thin organic rankings
Opportunities
  • Convert authority into organic rankings
  • Claim more map-pack terms
Threats
  • Faster, better-linked competitor sites

15The opportunities

Where to focus next.

The moves that compound what's already working.

01

The homepage carries no rich schema markup. Adding it makes pages eligible for star ratings, FAQ drop-downs and richer local/map results — a fast, mechanical win that also helps AI engines read the site.

The verdict

The bottom line.

Cahaba Dermatology & Skin Health Center shows developing search authority and a developing map-pack position. The fundamentals are sound; the win is converting authority into top rankings.

Medical Advertising Agency

Want a website that wins your market?

We build and grow websites for elective-medicine practices that lead their market online. Let’s talk.

Contact us See our work info@medicaladvertising.agency

This is independent research, not our website. ElectiveIndex is a market-research tool published by Medical Advertising Agency. We are not affiliated with, endorsed by, or working for Cahaba Dermatology & Skin Health Center, Cahaba Dermatology & Skin Health Center, or any practice profiled here. Every figure is compiled from public sources (Google, the live website, and public social profiles).