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Practice dossier · Plastic surgeon · Mountain Brook, AL

Dr. Brad Denney, MD

plastic surgeon · Mountain Brook, AL

★ 4.5 · 13 reviews
mountainbrookplasticsurgery.com
Dr. Brad Denney, MD, FACS — Dr. Brad Denney, MD, FACS website homepage (Mountain Brook, AL) Click to visit live site
WordPress — live capture

Contact & location

2850 Cahaba Rd #100, Mountain Brook, AL 35223

+1205-871-4440

Google Business Profile

About the practice

Dr. Brad Denney is a plastic surgeon practice serving Mountain Brook and the greater Birmingham metro.

Key pages on the site

EI

ElectiveIndex™ Certified Snapshot

An independent, machine-collected audit of this practice’s live web presence — captured at a single moment in time.

Data collectedJune 29, 2026
Snapshot time2:30 PM ET
Certificate IDEI-DBDM-20260629

Compiled from public Google, web-crawl, Lighthouse & social data by ElectiveIndex, a Medical Advertising Agency property.

Overview

Dr. Brad Denney, online — the full picture.

Dr. Brad Denney, MD, FACS is a plastic-surgery practice in Mountain Brook, AL, with 13 Google reviews at 4.5★. The site is technically sound.

For the patient

Real reviews, verified credentials, who’s actually established.

For the doctor

Where you rank, and the gaps we fix.

For the marketing team

Exactly what the leaders do to win.

Jump to any section

01AI search visibility — the open channel

AI search doesn’t yet recommend this practice for the money procedures.

When a patient asks ChatGPT or Claude (with live web search) for cosmetic surgery in Mountain Brook, they name competitors — not this practice. AI search is the fastest-growing patient-referral channel, and right now it’s a gap. Being citable in AI results (clean entity data, llms.txt, citable content) is the one channel with almost no competition yet.

Source: ChatGPT and Claude, both with live web search, queried across the Birmingham metro on the money procedures (breast augmentation, facelift, mommy makeover, tummy tuck, rhinoplasty, “best plastic surgeon”).

The FixAI visibility

When a patient asks ChatGPT or Claude for a surgeon in Mountain Brook, the practices that get named are the ones built to be cited — clean entity data, llms.txt, and citable content. Dr. Denney can own this channel before the market does.

What we’d do about it
AI Visibility (GEO)$850one-time

Make the practice citable in AI search — llms.txt, entity schema, citable content, AI-visibility report.

Fix this

02Social reach

No public social presence found.

We couldn’t locate active public profiles (Instagram, Facebook, TikTok, YouTube) for this practice. That’s a visible gap — social proof feeds patient trust, and increasingly it feeds the AI and search signals that decide who gets recommended.

No linked Instagram, Facebook, TikTok, or YouTube detected at audit time.

03Paid advertising — Google & Meta

Dr. Brad Denney, MD is running 2 Google ads.

This is how you tell if a practice is running paid ads. Google publishes an exact ad count per website — a hard signal that they’re paying to show up. Facebook & Instagram don’t, so for Meta we can only search the public Ad Library — a lead to check, not proof. They may run none; they may run plenty. The real creatives are below.

2ads on this domain
Activelast ran 2026-06-30
2 imagecreative formats (sampled)

Google counts are exact by domain; the Meta link is a live keyword search, not a verified figure.

05What the site actually ranks for

74 ranked keywords, by search intent.

84% of this traffic is local or procedure searches — the part that books patients in Mountain Brook.

KeywordSearches/moPosIntent
birmingham al plastic surgery880#12Local intent
plastic surgeon birmingham al880#13Local intent
plastic surgery in birmingham880#13Local intent
dr boyd birmingham880#76Local intent
tannan plastic surgery720#34Procedure
plastic surgeons birmingham al590#13Local intent
plastic surgery birmingham al590#13Local intent
mountain brook smiles390#37Local intent
birmingham plastic surgeons320#13Local intent
birmingham plastic surgery320#20Local intent
uab plastic surgery260#7Procedure
plastic surgeons alabama260#13Procedure
mountain brook plastic surgery210#1Local intent
top plastic surgeons in birmingham al210#13Local intent

Intent tags separate total SEO footprint from local booking demand.

The full keyword map

All 74 keywords — yours and every competitor’s. Click to win it.

Every term, every rival, exactly where the money sits in Mountain Brook.

855-905-0969Get the full keyword reportFree walkthrough · no obligation

06What’s working

What this practice already has going for it.

4.5★Google rating · 13 reviews
31pages in the sitemap
  • 4.5★ across 13 Google reviews
  • Structured schema markup (BreadcrumbList, EntryPoint, ImageObject)

10Google Business Profile

The Google Business Profile.

The free listing behind the map pack — for a local practice, the single most valuable thing to get right.

What the listing has

13reviews
4.5★rating
photos
1categories
claimed & verified
Plastic surgeon

The opportunity — squeeze more reach

The profile is claimed and well-rated; the reach left on the table is in the parts most practices ignore:

  • Only 1 category listed — the market’s leaders run 3–5 (one primary + secondaries). Each category is another set of searches you can surface for.
  • Google Posts: most practices post zero. Weekly posts are a freshness signal the 3-pack rewards — free real estate on your listing.
  • Seed the Q&A: you write the questions and the answers, so a patient’s first impression is your message, not a competitor’s.
  • Services & booking on the profile — let patients book without ever leaving Google.

We rebuild the profile to the standard the market leaders hit — categories, posts, Q&A, services, photos.

The FixThe map pack

Dr. Denney sits behind Dr. Bruce S. Eich, MD and others in the local 3-pack — the box that takes most of the clicks and calls. The Business Profile, review volume, and citation consistency are exactly what move a practice up it.

What we’d do about it
GBP Rescue$750one-time

Rebuild the Google Business Profile to the standard the market leaders hit — categories, services, posts, Q&A, photos.

Fix this
Citation Cleanup$600one-time

Make NAP consistent and present across the directories that feed local rankings — clean what's wrong, build what's missing.

Fix this

11Under the hood — how it’s built

The technology behind the results.

The site publishes 31 URLs in its sitemap. The signals that tell Google what this site is.

Framework
WordPress

Built on WordPress.

Structured data (schema)
BreadcrumbListEntryPointImageObjectListItemOrganizationPropertyValueSpecificationReadActionSearchActionWebPageWebSite

Entity markup present.

Homepage signals <title> Mountain Brook Plastic Surgery &amp; Laser Center meta At Mountain Brook Plastic Surgery &amp; Laser Center, we provide full-service plastic and … H1×1 · H2×3 · H3× · canonical ✓ · robots ✓
Schema analysis

What this site tells Google in code.

Schema tells Google and AI what this practice is — we make sure it says the right thing.

mountainbrookplasticsurgery.com · JSON-LD · 1 block
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://mountainbrookplasticsurgery.com/",
      "url": "https://mountainbrookplasticsurgery.com/",
      "name": "Mountain Brook Plastic Surgery & Laser Center",
      "isPartOf": {
        "@id": "https://mountainbrookplasticsurgery.com/#website"
      },
      "about": {
        "@id": "https://mountainbrookplasticsurgery.com/#organization"
      },
      "primaryImageOfPage": {
        "@id": "https://mountainbrookplasticsurgery.com/#primaryimage"
      },
      "image": {
        "@id": "https://mountainbrookplasticsurgery.com/#primaryimage"
      },
      "thumbnailUrl": "https://mountainbrookplasticsurgery.com/wp-content/uploads/sites/16/2026/01/052MtnBrookPlastics2025-e1757973872367.png",
      "datePublished": "2024-09-09T17:50:38+00:00",
      "dateModified": "2026-01-13T21:32:06+00:00",
      "description": "At Mountain Brook Plastic Surgery & Laser Center, we provide full-service plastic and reconstructive surgery with a commitment to patient-centered care.",
      "breadcrumb": {
        "@id": "https://mountainbrookplasticsurgery.com/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://mountainbrookplasticsurgery.com/"
          ]
        }
      ]
    },
    {
      "@type": "ImageObject",
      "inLanguage": "en-US",
      "@id": "https://mountainbrookpla
  …

Rich results this markup earns

BreadcrumbListOrganization

Missing — each is a result feature left on the table

  • AggregateRatinggold star rating shown in the blue link
  • Reviewreview snippets under the result
  • FAQPageexpandable FAQ drop-down in the result
  • Physiciandoctor knowledge panel
  • MedicalBusinessmedical-entity panel + AI grounding

Richest structured data of any practice in this market — every rich-result feature is markup-ready.

We run this technical X-ray across thousands of pages at once.

13The full sitemap

31 pages on the site.

Every page Google can rank — the more pages, the more ways to get found.

Sitemap

The master list every site hands Google so it can index every page.

URL

One address = one page. This sitemap holds 31; most local practices have 15–40.

Location landing page

A page built to rank in one town — “Tummy Tuck in Mountain Brook.”

Your competitors have more pages — here’s the page count, by type.

procedure pages
31
First 50 of 31 URLsscroll ↓
procedures https://mountainbrookplasticsurgery.com/ procedures https://mountainbrookplasticsurgery.com/our-practice/jonathan-antonetti-m-d/ procedures https://mountainbrookplasticsurgery.com/our-practice/sherry-s-collawn-m-d/ procedures https://mountainbrookplasticsurgery.com/our-practice/jorge-i-de-la-torre-m-d/ procedures https://mountainbrookplasticsurgery.com/our-practice/brad-david-denney-m-d/ procedures https://mountainbrookplasticsurgery.com/our-practice/r-jobe-fix-m-d/ procedures https://mountainbrookplasticsurgery.com/our-practice/shelby-svientek-m-d/ procedures https://mountainbrookplasticsurgery.com/services/ procedures https://mountainbrookplasticsurgery.com/patient-resources/ procedures https://mountainbrookplasticsurgery.com/services/body/ procedures https://mountainbrookplasticsurgery.com/need-an-appointment/ procedures https://mountainbrookplasticsurgery.com/patient-portal/ procedures https://mountainbrookplasticsurgery.com/pay-my-bill/ procedures https://mountainbrookplasticsurgery.com/services/face/ procedures https://mountainbrookplasticsurgery.com/services/breast/ procedures https://mountainbrookplasticsurgery.com/services/skin/ procedures https://mountainbrookplasticsurgery.com/services/injections/ procedures https://mountainbrookplasticsurgery.com/services/lasers/ procedures https://mountainbrookplasticsurgery.com/products/ procedures https://mountainbrookplasticsurgery.com/our-practice/ procedures https://mountainbrookplasticsurgery.com/our-practice/maria-helena-lima-m-d/ procedures https://mountainbrookplasticsurgery.com/photo-gallery/ procedures https://mountainbrookplasticsurgery.com/contact-us/ procedures https://mountainbrookplasticsurgery.com/news/ procedures https://mountainbrookplasticsurgery.com/news/all-you-need-to-know-about-botox/ procedures https://mountainbrookplasticsurgery.com/news/all-you-need-to-know-about-fillers/ procedures https://mountainbrookplasticsurgery.com/news/brachioplasty-and-improvement-in-upper-arms/ procedures https://mountainbrookplasticsurgery.com/news/breast-augmentation-what-you-as-a-patient-need-to-know/ procedures https://mountainbrookplasticsurgery.com/news/what-is-a-tummy-tuck-by-brad-denney-md/ procedures https://mountainbrookplasticsurgery.com/news/answers-to-common-questions-about-fat-grafting/ procedures https://mountainbrookplasticsurgery.com/news/id-like-my-thighs-to-look-better-what-are-my-options/

14The bottom line

The whole picture, four ways.

Everything we found, distilled — how we’d brief a strategy meeting on this practice in thirty seconds.

Strengths
  • Established reviews
  • 4.5★ / 13 reviews
Weaknesses
  • Thin organic rankings
Opportunities
  • Convert authority into organic rankings
Threats
  • Faster, better-linked competitor sites

15The opportunities

Where to focus next.

The moves that compound what's already working.

01

When a patient asks ChatGPT or Claude for a plastic surgeon in Mountain Brook, this practice isn't named yet. AI search is the fastest-growing, least-contested channel — clean entity data, an llms.txt file and citable content are how you win it.

02

The organic footprint is light (74 ranking keywords). Targeted service-page content tuned to local booking intent, plus internal linking, compounds month over month.

The verdict

The bottom line.

Dr. Brad Denney, MD, FACS shows developing search authority and a developing map-pack position. The fundamentals are sound; the win is converting authority into top rankings.

Medical Advertising Agency

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This is independent research, not our website. ElectiveIndex is a market-research tool published by Medical Advertising Agency. We are not affiliated with, endorsed by, or working for Dr. Brad Denney, MD, FACS, Dr. Brad Denney, MD, FACS, or any practice profiled here. Every figure is compiled from public sources (Google, the live website, and public social profiles).